Next It's Gay Radio
Sirius, one of the nation's biggest satellite radio providers, is serious
about "OutQ" - all gay news, all gay talk, all the time.
"We're geared up to present very current and controversial programming,"
Sirius' VP for programming and development Larry Rebich told Broadcasting
and Cable magazine.
He says that while his company's service only has about 60,000 subscribers,
there are 15 million potential gay and lesbian subscribers in the U.S. who
have been "largely underserved," and who might "buy an awful lot of radios,"
he added.
Rebich also claims that the automobile manufacturers that put Sirius radios
in their cars are supporting the decision to create the all-gay "OutQ"
channel. DaimlerChrysler, Ford and Volkswagen are included in that group.
Sirius offers a lock-out device for parents who want to block not only gay
programming but also the explicit lyrics played on its rap channels.
